Invited to SMX Singapore this July
I’ve been asked to give a talk about Adgroup Management which will cover how to build a scalable campaign from the ground up by understanding what keywords to place in what adgroup and how to form your adgroups around campaigns in the proper way.
Additionally, I was informed that they most likely will want me to moderate a session as well during the second day.
I’ll be following up with some more updates about this over the next few days.
